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11 new videocasts about digital transformation by Martha Gabriel

Martha Gabriel joins the Crossknowledge Faculty and talks about companies transformation in today's digital world.

An internationally acclaimed engineer, writer, consultant, academic and researcher, Martha Gabriel has published severalworks, most notably the bestselling Marketing in the Digital Age.

She has been a keynote speaker at over fifty prestigious conferences all over the world dedicated to marketing and digital technologies - including three TEDx conferences - and has been named best speaker three times in the United States.

Professors 2012 by Best Online Universities. In addition to teaching in several prestigious business schools in Brazil (BSP to name but one), Martha also holds a PhD in art, and her ownartwork has been exhibited everywhere from her native Brazil to the Florence Bienniale.

Discover more about Martha Gabriel here.

Going Digital: the 11 new videocasts by CrossKnowledge and Martha Gabriel

Discover in exclusivity the first videocast: maintain productivity in the digital age

When information is coming at you from all directions, how can you stay focused and productive? Martha Gabriel begins by explaining the pitfalls of what most people normally do and then serves up creative alternatives that will help you overcome the information overload and maintain productivity.

Get smarter: embrace technology!

In a world where digital technologies are growing at lightning speed, how is it possible to keep up? After all, the human brain hasn’t evolved at the same speed as technology. Citing Albert Einstein among others, Martha Gabriel unveils a new digital mindset for the twenty-first century and reveals how you can change gears and go from linear growth to exponential growth.

Facing the power shift brought on by new technologies

The rise of social media has generated a shift in power: those who before lacked influence now have the power to initiate change. In this videocast, Martha Gabriel points out why traditional hierarchical structures no longer guarantee effectiveness and why it is crucial for you to harness the benefits of social media.

Succeeding in the attention economy

The most valuable thing you can get from customers is their attention. However, as they are bombarded with new information every day, getting - and keeping - their attention has become increasingly challenging. In this videocast, Martha Gabriel offers an example from Samsung and lets you in on an invaluable technique to secure your customers’ attention and keep it for good.

The opportunities of big data

In this videocast, Martha Gabriel suggests that your performance isn’t necessarily linked to your financial means. You can optimize performance by seizing the numerous opportunities provided by big data. But perhaps more importantly, this video will warn you of what will happen if you aren’t using big data.

The hourglass market

Digital technology has radically altered the shape of the market. We have gone from a traditional pyramid to an hourglass shape, with no middle man. While this change has brought great advantages such as speed and efficiency, the skills required to stay at the top of the hourglass are constantly evolving. In this videocast, Martha Gabriel explains what you need to do to avoid falling to the bottom and to ensure you continue playing a vital role in the market.

Facing complexity through collaboration

While digital technologies have reduced global distances, they have also made the world more complex. This complexity in turn has created situations of uncertainty where you cannot possibly know everything or master all the skills necessary to succeed. Martha Gabriel points out an innovative way to gain much-needed skills and knowledge to increase your competitiveness.

The three C’s for success in the 21st century

In the past, information was expensive and lasted a long time whereas nowadays, information is mostly free but has a very limited lifespan. To help you remain in the driver’s seat, Martha Gabriel provides you with a plan of action as well as three useful tools you absolutely need in the twenty-first century.

Connect digitally with your customers

Today, most people use some sort of a mobile device to obtain information quickly. And if your customers don’t obtain desired information when they want and how they want, their frustration can potentially harm your business. Through a personal example, Martha Gabriel gives you keys to unlocking growth and outlines how to provide your customers with a positive mobile experience.

Keys for a digital company

Does being a digital company mean that everyone in the company has to embrace digital technologies? In this videocast, Martha Gabriel gives you two contrasting real-life anecdotes and their very different financial outcomes. In the end, you will understand the course of action to adopt at your level depending on your business goals.

Occupy both worlds: material and digital

We live in two very different worlds simultaneously: a physical world and a digital one. What are the implications of this double reality for your business? Where should your priorities lie? In this videocast, Martha Gabriel explains the benefits of mixing the two and tells you how to get the best out of both worlds.

www.crossknowledge.com

 

The CrossKnowledge suite is a cloud-based technological platform made up of exclusive applications dedicated to the deployment of your training strategies. It allows you to implement blended learning and social learning programmes, to develop distance learning content and skills assessment programmes… or to organise combinations of these different types of project.

It allows you to implement the following:
• blended learning projects using our Training Solutions technology;
• social learning projects using our Community Solutions technology;
• mentored learning projects using our Mentoring Solutions technology;
• professional e-learning content development using our Mohive authoring tool. … and to offer a new learning experience.

CrossKnowledge believes that such a platform must not be restricted to classroom and e-learning strategies, but must combine formal and informal learning (on-line dialogues, blogs, etc.), long-term learning paths and immediate training, and PC-based and mobile learning experiences, all built into a single Learning Portal.

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Publisher press


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> 31/08/2016 - In our increasingly digital world, empathy and connection are essential tools for establishing more human interactions.

> 19/07/2016 - Management 3.0 : a new videocast program by Jurgen Appelo

> 15/06/2016 - CrossKnowledge is proud to support the Towards Maturity Benchmark Study.

> 30/05/2016 - Crossknowledge is proud to support the Towards Maturity Benchmark Study

> 14/04/2016 - CrossKnowledge rewards its partners with “Partner of the Year Award”

> 16/03/2016 - CrossKnowledge offers fully integrated solution as answer to mobile learning challenges

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> 22/12/2015 - 2015 Brandon Hall Excellence Awards

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> 23/09/2015 - Brandon Hall honors CrossKnowledge with 2015 Excellence Awards

> 10/09/2015 - CrossKnowledge announces its participation at World of Learning 2015 in Birmingham

> 20/08/2015 - CrossKnowledge named to 2015 Top 20 Learning Portal Companies List by Trainingindustry.com

> 24/07/2015 - CrossKnowledge launches “Learn” app

> 17/07/2015 - 6 new Sessions on Key Account Management

> 03/07/2015 - Testimonials: Ricoh Americas and Credit Libanais share their CrossKnowledge experience

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> 06/02/2015 - Gavisus partners with CrossKnowledge to provide Nordic leadership development programmes

> 22/01/2015 - CrossKnowledge: 2015 Top 20 Authoring Tools Companies by Training Industry

> 15/01/2015 - CrossKnowledge Honored as Top E-Learning Company by 2014 Brandon Hall Excellence in Technology Awards

> 27/11/2014 - 11 new videocasts about digital transformation by Martha Gabriel

> 18/11/2014 - 12 November 2014 New Modules Improve the E-Learning Experience through Intuitiveness, Scalability and Mobility

> 28/10/2014 - Learning is Shifting, Changing, Expanding, Compressing and Personalizing!

> 16/10/2014 - CrossKnowledge Honored by Chief Learning Officer Magazine for Excellence in Blended Technology

> 29/09/2014 - Executives forecast increasing connection between business outcomes and workforce development

> 28/08/2014 - CrossKnowledge is a finalist of the Learning in Practice awards!

> 16/04/2014 - Wiley Signs Definitive Agreement to Acquire CrossKnowledge

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> 11/10/2013 - CrossKnowledge Named to "2013 Top 20 Learning Portal Companies List" by Trainingindustry.com

> 09/09/2013 - CrossKnowledge takes over Digital SK and plans to speed up investments in Brazil.

> 08/07/2013 - CrossKnowledge Learning Suite, release 13.1

> 03/06/2013 - Interview (e-learning) - Steve Fiehl, Chief Innovation Officer from CrossKnnowledge - answers our questions