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RBA Acquires Microsoft CRM Business

MINNEAPOLIS - RBA, an award-winning technology firm with headquarters in Minneapolis, announced today that it has acquired the Microsoft CRM and Office 365 division of Meritide, Inc.

Meritide is a business and technology consulting solutions company that has been serving clients throughout the upper Midwest for over a decade. RBA acquired Meritide's CRM and Office 365 practices which include a team of full-time employees and over 145 customers. Meritide will continue providing their other lines of business.

The transaction closed on June 28, 2012. As a result of this acquisition, RBA will add Microsoft CRM solutions to its suite of services which include custom application development, portals and collaboration, cloud computing, data management, business intelligence solutions and web, social and mobile applications, strengthening its position as a nationally-recognized Microsoft Partner and technology services provider.

"Over the last two years we have had customers ask for our help with their Microsoft CRM implementations due to their past experience of working with us and our track record of delivery," stated Mike Reinhart, RBA President and COO. "Meritide's CRM team brings to RBA the Microsoft CRM Gold Competency status and has achieved a Microsoft Dynamics President's Club membership which is a validation of their great customer references and deep CRM expertise. We see this as an opportunity to expand on our capabilities and provide proven CRM experience to our existing and future clients."

"We are pleased to be able to transition our CRM and Office 365 practices and customers to RBA, whose proven delivery and Microsoft expertise speaks for itself. This move allows us to focus on our existing core competencies while ensuring our Microsoft CRM and Office 365 employees and customers will continue to be well served in the future," stated Patrick Irestone, Founder and President of Meritide.

"We are very excited to have RBA, a Microsoft National Systems Integrator, making the investment in Dynamics CRM. With RBA's strong expertise in Microsoft BI and Application Development, Dynamics CRM is a natural extension to offer additional business value to our mutual clients," stated Lori Vangerud, Microsoft Business Development Manager.

RBA will establish a national CRM practice and offer business and technical capabilities in all three of its markets. The addition of CRM capabilities leverages RBA's existing expertise with Microsoft's platform including Windows Server, SQL, SharePoint and .NET.

About Meritide, Inc.

Meritide is a Business and Technology consultancy based in St. Paul, Minnesota that has been serving clients in the upper Midwest for over a decade. Meritide is a Microsoft Gold partner with practice areas in Dynamics CRM/xRM, SharePoint and Office 365. Meritide is also a BMC Software Premier partner with a Solutions For IT practice providing ITIL-based products and services.

About RBA, Inc.

RBA is an award-winning, nationally-recognized Microsoft Partner and Microsoft National Systems Integrator with offices in Minneapolis, Dallas and Denver. With the technical, industry and problem-solving expertise of full-time consultants and developers, RBA provides solutions that empower employees, streamline business operations, increase revenue and improve customer satisfaction. Through application development, cloud computing, portals and collaboration, infrastructure, business intelligence, data management and digital marketing solutions, RBA serves clients from mid-market to enterprise. Consistently named a Best Place to Work, RBA's entrepreneurial spirit combined with its challenging and rewarding employment experience attract the industry's top thought leaders and technical talent. For more information, visit